Blackmagic Design has once again set a new standard in digital filmmaking technology with the announcement of the PYXIS 12K camera, an advanced digital film camera that boasts a full-frame 12K RGBW sensor, exceptional versatility, and seamless integration with Blackmagic Cloud. Alongside PYXIS 12K, the company introduced a suite of new products, including upgraded live production switchers, cloud-based storage solutions, and AI-powered enhancements to DaVinci Resolve 20.

Blackmagic Design unveiled groundbreaking products at NAB 2024, including the URSA Cine 12K camera for $14,995, featuring a 12K RGBW sensor, 16 dynamic range stops, and up to 240 fps recording. The PYXIS 6K, priced at $2,995, offers a full-frame 6K sensor and versatile design. DaVinci Resolve 19 introduces AI-driven tools and enhancements, while the Video Assist monitors see significant price reductions, amplifying Blackmagic’s industry impact.