We didn’t know it was possible, but visiting Las Vegas just got even cooler.
Two of the city’s absolute biggest icons are officially joining forces. AREA15, our favorite neon-soaked immersive entertainment district, and the Las Vegas Aces, our unstoppable three-time WNBA Champions, just announced a massive 12-month partnership.
What does that mean for fans? A whole year of community love, epic fan experiences, and some seriously fun ways to celebrate Southern Nevada pride both on and off the court.
What Fans Can Look Forward To
If you’re heading to an Aces game soon, keep your eyes peeled. You’re going to start seeing AREA15 popping up on the digital screens and via arena activations. They’re also teaming up on social media and email perks, meaning you’ll get inside access to unique experiences across both brands all season long.
Oh, and if you love BUCKET$ (and honestly, who doesn’t?), the Aces’ beloved mascot will be making special appearances at select AREA15 events.
While the full details are still under wraps, the duo revealed they will be hosting a free community watch party right inside AREA15. Imagine cheering on the Aces on a massive, immersive screen surrounded by fellow fans. It’s going to be the ultimate way to back the team as they chase yet another championship trophy.
Why This Partnership Makes Sense
Both brands are local success stories that put Vegas on the map for creativity and elite sports culture, but they’ve never forgotten their hometown roots.
“The Aces represent the spirit of Las Vegas,” said Winston Fisher, chief executive officer, AREA15. “Like AREA15, they’re a local success story that has earned global attention while staying deeply connected to the Las Vegas community. We’re excited to celebrate our hometown, create memorable experiences and bring AREA15 and Aces fans together.”
Aces President Nikki Fargas is just as hyped, noting that AREA15 perfectly matches the team’s “creative boundary-pushing” spirit.
Whether you’re a die-hard hoops fan, a local, or just visiting, this partnership is bound to bring a ton of energy to the city over the next year. Stay tuned for more details on that watch party, you won’t want to miss it!
I am a published writer, full-time editor, an events and entertainment reporter and mother of one. Comic books, drag queens, women’s basketball, queer films and TV shows are my bread and butter.
