QUAVO

Dom Mysterio & Liv Morgan Join Stephen A. Smith and Quavo in Lids’ Star-Studded “ALL CAPS” Holiday Campaign

November 7, 2025
Tagged as: Dom Mysterio, Holiday Campaign, Lids, Liv Morgan, QUAVO, Stephen A. Smith, WWE

Lids kicks off the 2025 holiday season with its bold new “ALL CAPS” campaign starring Stephen A. Smith, Dom Mysterio, Liv Morgan, and Quavo — merging sports culture and streetwear flair.

Quavo, Ty Dolla $ign, and ARE WE DREAMING (Composer – Brian Tyler) join forces on their new collaborative anthem, “If I Fall,” for Paramount Animation and Hasbro Entertainment’s upcoming motion picture TRANSFORMERS ONE. The three superstars build off one another’s resilient verses, vowing to “take no prisoners” and refusing to give up when the odds are stacked against them